Freya bras: large cups without sacrificing style

The Freya bra comes from a British brand that came under the control of the Japanese group Wacoal in 2012 with the acquisition of Eveden. Its specialty is clear: deep cup sizes and narrow back bands, a combination that most mainstream brands do not cater to.

The Freya bra compared to other large size brands

The focus is on style as well as construction. While large cups are often limited to plain cuts and basics, Freya features prints, bright colors, and youthful designs on patterns that go high in the cup size. This positioning has earned it a reputation and sets it apart from Fantasie, its sister brand in the same group, which is more classic in its designs.

Freya beyond the bra

The brand offers its designs in three areas. First, everyday lingerie. Then swimwear, with tops constructed like Freya bras, featuring underwire, moulded cups, and adjustable straps, sold separately from the bottoms. And sportswear, with a Freya sports bra with separate cups, meant for busts that compression alone cannot support.

Finding your bra size at Freya

As the brand specializes in deep cups with narrow bands, it’s common to wear a Freya bra in a different size than usual: often a band size smaller and one or two cup sizes larger. The sister size method is particularly useful here to expand the options.