Elomi bras: from D cup to K cup

The bra Elomi starts where most brands stop. Created in 2008 to meet a demand that the market was not addressing, the brand does not offer a standard range in larger sizes: it designs specifically for fuller busts, from cup D to cup K and from 32 to 48.

How an Elomi bra changes everything for fuller cups

Three elements are present throughout the range, and they make a real difference when worn. The cups Elomi are made from multiple pieces rather than being moulded from a single block, which directs support upwards and inwards instead of just containing. The band is wider and has more hook rows because it carries most of the weight on a fuller cup. The straps are wider and placed further apart to avoid digging into the shoulder under the weight. So, a Elomi bra isn’t just a larger version, it’s a different pattern altogether.

Bras Elomi, Freya, and Fantasie: from the same group

Elomi is part of Wacoal, which acquired the British group Eveden in 2012, founded in 1920, along with Freya, Fantasie, and Goddess. The four brands share the same expertise in fuller cups but target different customers: Freya is aimed at younger audiences and focuses on prints, Fantasie embraces a classic design, and Elomi covers deeper sizes with complete ranges rather than a few isolated styles. This allows for maintaining the same shape when changing cup sizes.

Choosing your Elomi bra size

Part of the catalogue is graded in the British sizing system: make sure to check the size conversion before ordering, as this is the most common mistake with this brand. The sales of Elomi bras often provide a chance to discover them, and it’s a good time to try two sister sizes. The instinct remains the same for all larger sizes: if the band rides up at the back, go down a band size and up a cup size, as support comes from the band rather than the straps.